A bit about me
Audrey Green
marketing director | bUSINESS owner | teacher
As the founder of Sentient Marketing, Audrey has pioneered effective marketing strategies rooted in ethics and social impact. Beyond business, she’s leveraged skills in the classroom, teaching with a passion for experiential learning.
Combining sharp business instincts with a teacher's creativity and enthusiasm, Audrey is dedicated to making a difference, one innovative campaign at a time.
Creativity & Connection
THE PERSON BEHIND THE SCREEN
As a traveler and adventurer, Audrey values exploring life's beauty while blending fitness, connection, and art into her daily routine. These interests not only shape her personal identity but also contribute to her professional ethos, where empathy, adaptability, and a global outlook guide her leadership style and collaborative efforts.
VEGAN BAKER
NATURE LOVER
WANDERLUST
PHOTOGRAPHER
DOG PARENT
CRAFT QUEEN
Portfolio
BALMERE
Balmere proudly offers a gentle and inclusive skincare line that enhances the post-treatment experience for Cancer Thrivers.
LOVEWICK
Lovewick enhances couple relationships through an interactive and engaging app, that prides itself on inclusivity to all love stories.
MKONO
Mkono is committed to closing the financial gap in Kenya by providing 0% interest loans and mentorship to young entrepreneurs.
visual brand identity
The challenge was to distinguish the brand in the competitive skincare industry. The strategic design resonates with their target audience and boosted user engagement and brand recognition by 57%.
E-COMMERCE WEBSITE
The design focused on user-friendly navigation and meeting the specific needs of Cancer Thrivers. This project led to a 63% rise in repeat purchases and a 100% 5-star review rate.
PRODUCT MARKETING
With a strategic focus on integrity and effectiveness, Balmere earned a 95 Net Promoter Score and a 100% 5-star review rate, reflecting strong customer satisfaction and product recommendation to others.
MOBILE-FIRST WEBSITE
The focus of this website design was to improve the mobile experience and promote app downloads. This strategy led to 86% increase in mobile web views and 67% increase in app downloads.
MARKET RESEARCH
The purpose of this research project was to understand the target audience, shaping effective marketing and design strategies. Insights from the research significantly impacted project results.
MARKETING COLLATERAL
Targeted marketing collateral was developed to support sales and align with the brand’s strategy. This effort led to a 24% increase in direct searches and enhanced brand recognition.
VISUAL BRAND IDENTITY
The goal was to better align with Mkono’s mission and target audience, boosting brand recognition. Post-refresh, we have increased annual social media engagement and newsletter subscriptions by 38%.
WEBSITE REDESIGN
The priority of this project was to improve website functionality and storytelling, effectively facilitating user interaction. Post-launch, the website has seen a 40% rise in traffic and 53% more time spent on site.
MARKETING COLLATERAL
A series of marketing materials were developed for Mkono’s different audiences. These efforts led to 31% rise in event attendance, 145% more application submissions, and a 32% uptick in donations.
Client Testimonials
"Consistently delivers high-quality work"
“Audrey consistently delivers high-quality work, including compelling materials that engage and inspire our audience. Beyond her marketing skills, Audrey empowers her team, fostering a creative and productive environment.”
Stephanie Dowling
CEO | Mkono
"Audrey is a pleasure to
work with”
“Audrey is a pleasure to work with; she's kind, organized, responsive, and has a high bar for quality. She is also very receptive to feedback and can synthesize it quickly and clearly to the rest of her team to push work along.”
Ali Maggioncalda
CEO | Lovewick
"Resonates deeply with our customers"
“Audrey and team spent countless hours researching and interacting with our team. I could see the thoughtfulness and thoroughness which enabled them to create [a brand identity] that resonates deeply with our customers.”
Madhu Shetti
CEO | Balmere
"I can
with joy and ease"
collaborate
AUDREY GREEN
